What’s Your Hook, AKA USP?
I want to talk to you about your initial message, your business hook, also known as USP – Unique Selling Proposition. This has to be part of your slogan, jingle, […]
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When Life Gives You Lemons… Check your procedures
Man, I love the smell of avgas first thing in the morning! Steve is doing a run-up of the Cessna182 for the first load of skydivers at 7 a.m. Us instructors […]
Feeling Down? Here’s 5 simple mindset tweaks that’ll put a spring in your step
Ever feel kinda blah and wish you had something better to say about the day than a mumbled ‘fine’ when someone asks you how you are? The solution might be […]
Let The Bots Do It! 7 routine tasks you can easily automate today
There are several things you can automate in your business. Routine tasks can suck up much of your valuable time, so best to automate as many as possible. The Top […]
Get Out Of The Weeds: How to do more in less time
As a Solopreneur, time is the one thing that always seems in short supply. Western society places a lot of emphasis on being busy. Truth is, being busy doesn’t mean […]
Are You A Digital Hoarder? Liberate your mind & your hard drive
So how do you know if you’re a Digital Hoarder? I’ll get to that in just a minute. Last week I talked about Shiny Object Syndrome & how to cure […]